SPSTEAMPULSELIVE ANALYTICS
Alice: Madness Returns

Alice: Madness Returns Steam metadata

Spicy Horse Games | Jun 17, 2011 | game

Released

123players observed · 24 September 2026 - 08:47:55 UTC

ActionAdventureHorrorFemale ProtagonistDark FantasySteam Store

  • Latest observed players123 · 24 September 2026 - 08:47:55 UTC
  • SteamPulse tracked peak1,227
  • Units sold (VGI)No data available
  • Revenue (VGI)No data available
  • Review score91% positive

Alice: Madness Returns metadata records Steam app facts, developer and publisher details, platform support, store categories, language support, and reference links.

  • Latest observed players123 · 24 September 2026 - 08:47:55 UTC
  • SteamPulse tracked peak1,227
  • Units sold (VGI)No data available
  • Revenue (VGI)No data available
  • Review score91% positive
  • Total reviews29,115
  • Release dateJun 17, 2011
  • DeveloperSpicy Horse Games
  • PublisherElectronic Arts

Genres: Action, Adventure

Company pages: Developer: Spicy Horse GamesPublisher: Electronic Arts

Top Steam chartsTop 100 gamesGame directorySteam Store page

Alice: Madness Returns Steam metadata

Alice: Madness Returns metadata records Steam app facts, developer and publisher details, platform support, store categories, language support, and reference links.

References

Official and third-party reference links for checking this Steam app outside SteamPulse.

ReferenceLink
SteamPulse canonicalhttps://steampulse.org/game/19680/metadata
Steam Storehttps://store.steampowered.com/app/19680/
Steam Communityhttps://steamcommunity.com/app/19680
PCGamingWiki search
IGDB searchSearch IGDB for Alice: Madness Returns

Reviews, pricing, and metadata

Review summary

Very Positive

91% positive, 26,397 positive, 2,718 negative

Price and discount

$9.99

Platforms

Windows

Categories

Single-player, Partial Controller Support, Family Sharing

Achievements

Not available

Platform releases

No data available

Latest Steam announcements

  • The Alice: Madness Returns dev team 'made history,' American McGee says: It was 'the first team ever to tell EA *** and (kinda) get away with it' - 24 April 2026

    lice creator American McGee has been in something of a chatty mood lately. Just a couple days after relating a tale about how he drew inspiration from a Valve demo he saw while working on Quake 2 at id, he shared another story about Alice: Madness Returns , offering a fun glimpse into game dev financing, dildo snails, and maybe why EA may have decided not to move ahead with a third game in the series... Read more.

  • Alice creator American McGee says he was inspired by a Valve demo he saw while working on Quake 2 - 22 April 2026

    merican McGee's Alice wasn't a big hit, but it has proven to be one of those enduring cult classics: 26 years after its release, there's still demand for a new one. In a recent post on X , McGee shared some insights into one of the inspirations for that game—which was also his first real signal that his days at id Software were numbered... Read more.

  • The sequel to one of my favorite 3D platformers always had a janky PC port, but a huge fanmade patch just dropped in hopes to fix it - 16 November 2025

    merican McGee's Alice is simply sensational , what with its weird, janky hybrid of shooter-inspired action and surreal 3D platforming, and though the sequel Madness Returns didn't hit me quite as hard, it's still well worth your time . The problem, for PC gamers at least, is that Madness Returns has a pretty rough port that's only gotten harder to work with since its release in 2011; until now, anyway... Read more.

  • American McGee tells EA the "roadmap is waiting" on an Alice sequel - 30 June 2024

    Everyone wants what they can't have. Knowing something is out of reach always makes it more desirable, and videogames are no exception. Beyond Good and Evil 2, the full launch of Star Citizen, and even the fabled Half-Life 3. If there's any chance we'll get it, we want it. The sequel to 2011's Alice Madness Returns is one such game, and while director American McGee says his part is done, he has a message for EA: "The roadmap is waiting." Read the rest of the story... RELATED LINKS: American McGee feels your "pain and anger" over no EA Alice sequel American McGee's Alice Madness Returns sequel dropped by EA American McGee's Alice: Madness Returns removed from Steam, again

  • American McGee feels your "pain and anger" over no EA Alice sequel - 16 April 2023

    Creative director behind Alice Madness Returns American McGee says he feels the same "pain and anger" as many fans of the cult classic action-adventure game series after he revealed that EA dropped potential sequel Alice Asylum recently. This follows both fans and McGee's hope that the third entry could see the light of day, which no longer appears to be the case. Read the rest of the story... RELATED LINKS: American McGee's Alice Madness Returns sequel dropped by EA American McGee's Alice: Madness Returns removed from Steam, again Alice: Asylum's 'narrative outline' might be the closest fans get to American McGee's Alice 3

  • American McGee's Alice Madness Returns sequel dropped by EA - 8 April 2023

    The sequel to Alice Madness Returns , titled Alice Asylum, has been scrapped by EA according to designer American McGee. The potential action-adventure game had been in Patreon-funded limbo for some time, as fans of the cult classic helped make the design document eventually seen by EA a reality, but the publisher has decided not to move forward with the series, despite calling it an "important" part of their library. Read the rest of the story... RELATED LINKS: American McGee's Alice: Madness Returns removed from Steam, again Alice: Asylum's 'narrative outline' might be the closest fans get to American McGee's Alice 3 American McGee plays American McGee's Alice sequel on YouTube, gets copyright claim

  • Alice: Madness Returns is back on Steam again, American McGee says ‘yikes’ - 20 June 2022

    Just a couple days after Alice: Madness Returns disappeared without warning from Steam, it's back on the storefront, and it turns out that—as expected—the whole thing was a big mistake... Read more.

  • Alice: Madness Returns has been taken off Steam again - 19 June 2022

    Alice: Madness Returns , the sequel to American McGee's Alice , hasn't had a great time of it on Steam. After being delisted in late 2016 due to problems with the DRM publisher Electronic Arts saddled it with, Madness Returns returned in late February this year . It managed to stay on Steam for less than four months before being removed again. As the boilerplate text on its Steam page currently says, "At the request of the publisher, Alice: Madness Returns is no longer available for sale on Steam.".. Read more.

  • Alice: Madness Returns appears on Steam again, works well on Steam Deck with 60FPS fix - 22 March 2022

    Alice: Madness Returns is an absolute classic from Spicy Horse Games and EA. It vanished from Steam for years and it recently arrived back. Read the full article here: https://www.gamingonlinux.com/2022/03/alice-madness-returns-appears-on-steam-again-works-well-on-steam-deck-with-60fps-fix

  • Alice: Madness Returns is back on Steam after a 5 year absence - 1 March 2022

    Madness: Alice Returns—the second game in American McGee's wonderfully twisted adaptation of Lewis Carrol's Alice in Wonderland—has finally made a return on Steam after nearly six years... Read more.

  • Alice: Asylum's 'narrative outline' might be the closest fans get to American McGee's Alice 3 - 22 August 2021

    It's been a long time since anything substantial was heard about Alice: Asylum , otherwise known as American McGee's Alice 3 - the dark fantasy action-platformer take on Alice In Wonderland. Now creator American McGee has released a full 'narrative outline' for the game, so fans can experience Asylum's entire story - which is great, because the game is a long way off. The two Alice games were released by EA in 2000 and 2011 - the tenth anniversary of Alice: Madness Returns was last June - and were well-regarded by fans, despite being relatively straightforward action-platformers. The dark and unique take on the Alice stories were a big part of the appeal, for sure. American McGee has been working on a third game - Alice: Asylum - since around 2017, and has been steadily releasing pieces of artwork and info on the Alice Patreon since then. This weekend McGee put out possibly the biggest…

  • Have You Played Alice: Madness Returns? - 4 June 2019

    Have You Played? is an endless stream of game retrospectives. One a day, every day, perhaps for all time. When your name is Alice you either get people singing that song at you, you know, that song (none of us think it is funny please don t do it), or cracks about Alice In Wonderland. I was either going to have to play all this American McGee nonsense or insist that I would never ever play it ever. In fact, I played Alice: Madness Returns before the first one, and I do think it s the better of the two. (more…)

  • Denial Dresses and Chaos Containers - 11 July 2018

    Some wonderful creativity flowing from our community of Insane Children over on Patreon into the pre-production of Alice Asylum. Now we're working through a series of new Dress Designs based on the areas in Wonderland Alice will visit in this new adventure. Those areas as based (in part) on the stages of grief and on Alice's confrontation with PTSD. In this image we see Alice in her new "Denial Dress" - a design which, on the face of it, calls back to innocent days gone by... with a slight hint at that trauma which lies ahead. Did you catch it? https://cdn.steampulse.org/steam/asset?u=https%3A%2F%2Fsteamcdn-a.akamaihd.net%2Fsteamcommunity%2Fpublic%2Fimages%2Fclans%2F3952862%2F5b92a79bcc43d8b54bcb54dc0160dbf2ca1df805.jpg We're also working on the design and presentation of the Chaos Coin - a physical coin we'll produce for Alice fans which grants ownership of a virtual coin in Alice: Asylum. On that virtual coin you can embed a name and message…

  • More Alice 3 info - 16 January 2018

    Dear Insane Children It's been a month since we whetted your appetite with news of us putting together a proposal to obtain the rights to take Alice off on a 3rd adventure, and we just wanted to stop by and let you all know this is still progressing. Especially in the realm of art. You'll be happy to know that we have Joey and Sonny (previous Alice artists) back on board and we are also very happy to be working with the incredible Omri Koresh But as with any type of independant development, we need YOUR help. Spread the news of Alice Asylum far and wide. Pay particular attention to this handy list of 4 things you can do to help over at... www.americanmcgee.com Also, if you're feeling particularly awesome, why not check out our Patreon, that was recently re-jiggled to make it even more of a bargain at the various tiers. www.patreon.com/americanmcgee Thank you all for your continued suppo…

  • Alice 3, coming...... soon? - 6 December 2017

    Dear Insane Children. Did you know that we are currently putting together a proposal to licence Alice from EA and to independently create a 3rd Alice game? Well now you know :) Tentatively titled Alice Asylum, this will take place before the events of American McGee's Alice and before Wonderland is fully corrupted. But WE NEED YOUR HELP!!! There are lots of ways you could help to make Alice 3 a reality. 1) Go to www.americanmcgee.com and you will see a handy list of 4 things to do, from supporting our Patreon to simply signing up to our Alice 3 mailing list. 2) Spread the word via your social media channels to everyone you think might be interested. Share this post, share the pictures, tell the world, shout it from the rooftops. 3) If you're a Cosplayer, we're also currently showcasing all the great Alices out there on all our channels too, so why not send in your pics to the inbox on o…

  • American McGee: "stop bugging me about Alice 3" - 18 July 2017

    Oh, you want a third instalment in the Alice series? That's nice, but you can stop bugging American McGee about it, please. That's the thrust of a new blogpost written by the creator, where he explicitly addresses the (horrifyingly persistent) questions he gets regarding the future of the psychedelic platformer. It's all pretty straightforward: EA owns and controls the Alice brand, while American McGee does not. Nor will the publisher allow him to "crowd fund, raise investment for, or otherwise self-develop, self-fund, or self-publish any interactive version of Alice." That sounds pretty bleak, but it's not. In fact, American McGee seems pretty confident that there will be a new Alice game at some point, but he doesn't know when. "EA are aware that you’d like a new Alice game and that RJ Berg and I would be happy to assist in the design, writing, and deve…

  • Daily Deal - Alice: Madness Returns, 75% Off - 5 September 2016

    Today's Deal: Save 75% on Alice: Madness Returns !* Look for the deals each day on the front page of Steam. Or follow us on twitter or Facebook for instant notifications wherever you are! *Offer ends Wednesday at 10AM Pacific Time

  • Daily Deal - Alice: Madness Returns, 75% Off - 9 April 2014

    Today's Deal: Save 75% on Alice: Madness Returns !* Look for the deals each day on the front page of Steam. Or follow us on twitter or Facebook for instant notifications wherever you are! *Offer ends Friday at 10AM Pacific Time

  • New Weeklong Deals, Monday March 3rd - 3 March 2014

    Check back for new deals every Monday at 10AM Pacific.

  • Little China Doll: How Spicy Horse Imagined Alice: Madness Returns - 18 December 2013

    This is the latest in a series of articles about the art technology of games, in collaboration with the particularly handsome Dead End Thrills . Alice: Madness Returns is a very special action game, a piece of Lewis Carroll fan fiction conceived by an American (named American, naturally) and illustrated largely by the Chinese, a people not known for their absurdism. Unfortunately it’s also a classic victim of checklist game criticism and marketing, not to mention it’s the worst possible thing to reviewers working under deadline: long. Make no mistake, the business of game reviewing is a lot like the business of eating large amounts of Jacob’s Cream Crackers in hot and rowdy East End basements. To put it another way, all games get tiring when you play them past your bedtime. The sequel to American McGee s Alice isn’t great (8/10), solid (7/10), flawed (6/10) or av…

Complete SteamPulse Game Data

Full game metadata

FieldValue
Steam app typegame
Steam App ID19680
Live current players123
SteamPulse tracked peak1,227
Live count (today's peak floor)123
Price$9.99
Free to playNo
Discount0%
Original price USD$9.99
Current price USD$9.99
Release dateJun 17, 2011
DeveloperSpicy Horse Games
PublisherElectronic Arts
Owners estimatedNot available
SteamSpy owner estimate minimum1,000,000
SteamSpy owner estimate maximum2,000,000
Review typeVery Positive
Positive review percent91%
Positive reviews26,397
Negative reviews2,718
Total reviews29,115
Steam recommendations27,839
AchievementsNot available
Average playtime forever1,193 minutes
Windows supportYes
macOS supportNo
Linux supportNo
Parent gameNot available
Store URLhttps://store.steampowered.com/app/19680/

Short description

Alice: Madness Returns is a third-person, single-player, action adventure platformer. Visit the grim reality of Victorian London and travel to the beautiful yet ghastly Wonderland to uncover the root of Alice's madness.

About this game

Eleven years ago a horrific fire took Alice’s family from her and left her mind horrifically scarred. Afterwards she was confined to Rutledge Asylum, where she struggled to confront her demons by slipping further into her fantasy world of Wonderland. Now, after ten years, she has finally secured her release—yet she still bears the heavy psychological burden of that tragic event. With her mind in tatters, she is unable to resolve the fear prompted by her strange memories, dreams, and visions. Perhaps she’ll do better in Wonderland. She always has. She travels there, seeking what the “real” world can’t provide: security, knowledge, and the truth about the past. But in her absence, Wonderland too has suffered. Something has gone horribly wrong, and now a great evil is descending upon what once was her beautiful refuge. Can Alice save Wonderland—and herself—from the madness that consumes them both? Key Features: Intense 3rd person action: Use multiple upgradeable melee weapons, including the explosive Teapot Cannon, the punishing Hobby Horse, and the classic Vorpal Blade. Explore a dark and shattered Wonderland: Encounter familiar but now strange characters, including the Cheshire Cat, the Mad Hatter, the Caterpillar and the Red Queen. Magical abilities: Obtain peculiar abilities in Wonderland such as floating with Alice’s dress, shrinking, or growing to towering sizes in order to crush enemies. Interactive puzzles: Intuitive and rewarding puzzles such as transforming obstacles, musical memories, chess, and picture blocks.

Supported languages

English * , French * , German * , Italian * , Japanese, Spanish - Spain * * languages with full audio support

Steam categories

Category IDCategory
2Single-player
18Partial Controller Support
62Family Sharing

Regional ratings

BoardRatingDescriptors
esrbmBlood and Gore Sexual Themes Strong Language Violence
pegi16Not available
bbfc15Not available
usk16Not available
oflcma15Not available

Steam marketplace comparison data

Price History Overview

USD uses SteamPulse's own locally recorded daily store snapshots, so this overview reflects the exact regional price history that SteamPulse has captured for this currency.

Coverage And Tracking Window

  • Snapshots: 1
  • Coverage: Sep 24, 2026 to Sep 24, 2026
  • Lowest observed: $9.99
  • Highest observed: $9.99

Alice: Madness Returns's USD price history spans from Sep 24, 2026 to Sep 24, 2026, with 1 recorded snapshot across 1 calendar day. Each row records the available final price, listed base price, and discount metadata for that observation. Within this coverage the lowest recorded price is $9.99, the highest is $9.99, and the first visible tracked price is $9.99. These comparisons apply only to the snapshots SteamPulse holds; missing observations can contain changes that are not represented here.

For USD, SteamPulse uses locally captured regional storefront snapshots and does not reconstruct older prices with exchange-rate conversion. The chart and table show the values recorded for this exact currency from the stated coverage start. Additional snapshots extend that record, but they do not fill unobserved days or prove what the storefront displayed between observations.

Discount Windows And Sale Timing

  • Discount windows: 0
  • Discounted days: 0 days
  • Deepest markdown: No discount tracked
  • Latest sale window: No sale window tracked

Alice: Madness Returns's tracked USD rows do not contain a discount window. This means no available snapshot in the stated coverage has usable discount metadata; it does not prove that the game was never discounted. Missing snapshots or archived rows without complete metadata can hide a sale, so SteamPulse does not infer pricing strategy from this absence.

If a later snapshot includes discount metadata, it will appear here with its recorded depth, price, date, and sale name when available. Until then, this section should be read only as a description of the available rows, not as evidence about the publisher's promotion policy.

Observed Price Changes And Stable Runs

  • Observed price drops: 0
  • Observed price rises: 0
  • Longest stable run: 1 day of uninterrupted daily tracking
  • Current run: 1 day of uninterrupted daily tracking

Outside rows carrying discount metadata, the tracked price has not recorded a separate price rise or drop yet. That means the observed undiscounted level has stayed stable across the snapshots SteamPulse currently holds. This is a statement about the recorded coverage only; it does not prove that an older or missing price change never happened.

The longest unchanged price stretch in the current record lasts 1 day of uninterrupted daily tracking at $9.99, from Sep 24, 2026 through Sep 24, 2026. Among rows without discount metadata, the longest unchanged run lasts 1 day of uninterrupted daily tracking at $9.99. The latest run records $9.99 for 1 day of uninterrupted daily tracking as the same recorded undiscounted price. Run lengths describe consecutive stored observations only and do not establish that a price is permanent.

Latest Snapshot And Sales Context

  • Current price: $9.99
  • Current list price: $9.99
  • Distinct observed prices: 1
  • Source mode: SteamPulse local tracking

The latest tracked snapshot records Alice: Madness Returns at $9.99 in USD, with no active discount metadata. Across the available history SteamPulse has recorded 1 distinct final price in this currency. This supports comparisons with the lowest, highest, and most common values present in the retained record, subject to the stated coverage limits.

The live sales view and Steam sales record provide calendar context for these dates. A date overlap can be compared with a named Steam event, but it does not prove why a publisher changed a price. As new daily rows arrive, this overview recalculates its observed prices, discount windows, and run lengths automatically.

Regional Steam prices

CountryCurrencyFinal priceOriginal priceDiscount
United StatesUSD$9.99$9.990%
United KingdomGBNot availableNot availableNot available
Euro AreaEUNot availableNot availableNot available
AustraliaAUNot availableNot availableNot available
CanadaCANot availableNot availableNot available
IndiaINNot availableNot availableNot available
BrazilBRNot availableNot availableNot available
RussiaRUNot availableNot availableNot available
ChinaCNNot availableNot availableNot available
JapanJPNot availableNot availableNot available
South KoreaKRNot availableNot availableNot available
MexicoMXNot availableNot availableNot available
NorwayNONot availableNot availableNot available
PolandPLNot availableNot availableNot available
SwitzerlandCHNot availableNot availableNot available
New ZealandNZNot availableNot availableNot available
SingaporeSGNot availableNot availableNot available
Hong KongHKNot availableNot availableNot available
South AfricaZANot availableNot availableNot available
UkraineUANot availableNot availableNot available
KazakhstanKZNot availableNot availableNot available
IndonesiaIDNot availableNot availableNot available
ThailandTHNot availableNot availableNot available
MalaysiaMYNot availableNot availableNot available
PhilippinesPHNot availableNot availableNot available
VietnamVNNot availableNot availableNot available
United Arab EmiratesAENot availableNot availableNot available
Saudi ArabiaSANot availableNot availableNot available
IsraelILNot availableNot availableNot available
ChileCLNot availableNot availableNot available
ColombiaCONot availableNot availableNot available
Costa RicaCRNot availableNot availableNot available
KuwaitKWNot availableNot availableNot available
PeruPENot availableNot availableNot available
QatarQANot availableNot availableNot available
TaiwanTWNot availableNot availableNot available
UruguayUYNot availableNot availableNot available
ArmeniaAMNot availableNot availableNot available
ArgentinaARNot availableNot availableNot available
TurkeyTRNot availableNot availableNot available
PakistanPKNot availableNot availableNot available

Tracked regional price history

The tracked Steam price is stable at $9.99.

CountryCurrencySnapshotsFirst trackedLatest trackedChangeLatest discount
United StatesUSD1$9.99$9.99No changeNo discount
United KingdomGB0Not tracked yetNot availableTracking starts nowNo discount
Euro AreaEU0Not tracked yetNot availableTracking starts nowNo discount
AustraliaAU0Not tracked yetNot availableTracking starts nowNo discount
CanadaCA0Not tracked yetNot availableTracking starts nowNo discount
IndiaIN0Not tracked yetNot availableTracking starts nowNo discount
BrazilBR0Not tracked yetNot availableTracking starts nowNo discount
RussiaRU0Not tracked yetNot availableTracking starts nowNo discount
ChinaCN0Not tracked yetNot availableTracking starts nowNo discount
JapanJP0Not tracked yetNot availableTracking starts nowNo discount
South KoreaKR0Not tracked yetNot availableTracking starts nowNo discount
MexicoMX0Not tracked yetNot availableTracking starts nowNo discount
NorwayNO0Not tracked yetNot availableTracking starts nowNo discount
PolandPL0Not tracked yetNot availableTracking starts nowNo discount
SwitzerlandCH0Not tracked yetNot availableTracking starts nowNo discount
New ZealandNZ0Not tracked yetNot availableTracking starts nowNo discount
SingaporeSG0Not tracked yetNot availableTracking starts nowNo discount
Hong KongHK0Not tracked yetNot availableTracking starts nowNo discount
South AfricaZA0Not tracked yetNot availableTracking starts nowNo discount
UkraineUA0Not tracked yetNot availableTracking starts nowNo discount
KazakhstanKZ0Not tracked yetNot availableTracking starts nowNo discount
IndonesiaID0Not tracked yetNot availableTracking starts nowNo discount
ThailandTH0Not tracked yetNot availableTracking starts nowNo discount
MalaysiaMY0Not tracked yetNot availableTracking starts nowNo discount
PhilippinesPH0Not tracked yetNot availableTracking starts nowNo discount
VietnamVN0Not tracked yetNot availableTracking starts nowNo discount
United Arab EmiratesAE0Not tracked yetNot availableTracking starts nowNo discount
Saudi ArabiaSA0Not tracked yetNot availableTracking starts nowNo discount
IsraelIL0Not tracked yetNot availableTracking starts nowNo discount
ChileCL0Not tracked yetNot availableTracking starts nowNo discount
ColombiaCO0Not tracked yetNot availableTracking starts nowNo discount
Costa RicaCR0Not tracked yetNot availableTracking starts nowNo discount
KuwaitKW0Not tracked yetNot availableTracking starts nowNo discount
PeruPE0Not tracked yetNot availableTracking starts nowNo discount
QatarQA0Not tracked yetNot availableTracking starts nowNo discount
TaiwanTW0Not tracked yetNot availableTracking starts nowNo discount
UruguayUY0Not tracked yetNot availableTracking starts nowNo discount
ArmeniaAM0Not tracked yetNot availableTracking starts nowNo discount
ArgentinaAR0Not tracked yetNot availableTracking starts nowNo discount
TurkeyTR0Not tracked yetNot availableTracking starts nowNo discount
PakistanPK0Not tracked yetNot availableTracking starts nowNo discount

United States price history (USD)

Tracked price is stable at $9.99.

DateCurrent priceOriginal priceDiscountSource
2026-09-24$9.99$9.99No discountSteam Store

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