- Calling All Screamers: My Lovely Empress Joins Steam Scream Fest! - 27 October 2025
The night descends, the nightmare unleashed! Come for the games, stay for the screams: Neon Doctrine joins Steam Scream Fest, with up to 90% OFF! 🎃Check out our games on sale here🎃 My Lovely Empress is now 65% OFF! Grab it now: https://store.steampowered.com/app/2052990/My_Lovely_Empress/ Or, grab the My Lovely Family bundle for 15% OFF: https://store.steampowered.com/bundle/44308/My_Lovely_Family_Trilogy/ Don't forget to join our community and follow our socials!
- Fall Into Savings This Steam Autumn Sale!🍁 - 29 September 2025
As nature sheds its summer coat, we're shedding our prices: get indie games published by Neon Doctrine for up to 90% OFF! If it's starting to feel chilly outside, why not stay indoors and cozy up with games made by indie devs around the world? 🍁Check out our games on sale here🍁 My Lovely Empress is now 65% OFF! Grab it now: https://store.steampowered.com/app/2052990/My_Lovely_Empress/ Don't forget to join our community and follow our socials!
- My Lovely Empress Is A Part of Hungry Ghost Festival on Steam!👻 - 6 September 2025
The veil grows thin, and the ghosts hunger for offerings!👻🕯️ Feed their eternal appetites at the Hungry Ghost Festival by SEA Games Aesthetic with a selection of hauntingly beautiful indie games published by Neon Doctrine for up to 90% OFF, from September 6 - 13 10AM PT! 🕯️Check out the event here🕯️ My Lovely Empress is now on sale for 65% off! Grab it now: https://store.steampowered.com/app/2052990/My_Lovely_Empress/ ~ Neon Doctrine 💜
- Spotlights, Screams, and Mayhem: Welcome to the Neon Doctrine Carnival of Chaos! - 24 July 2025
The carousel of games won't stop spinning... and it's calling your name. Presenting a chilling, thrilling, killer collection of ghoulish games and devilish demos, from games published by Neon Doctrine and friends! 🎪Enter the Carnival of Chaos and play the demos NOW!🎪 Step right up to the main attraction! My Lovely Empress demo, available NOW: https://store.steampowered.com/app/2052990/My_Lovely_Empress/ ~ Neon Doctrine 💜
- Up to 80% Off My Lovely Series Trilogy - Daily Deal! - 11 July 2025
The shadows whisper of second chances, where grief becomes power and souls become currency... Make difficult choices, sacrifice the innocent, command the otherworldly beings as pawns... all to embrace your beloved once more. Don't miss out on the Daily Deal for My Lovely Series, now up to 80% OFF! Get My Lovely Empress NOW for 65% OFF: Don't forget to join our community, and follow our socials!
- The Sun is High, The Prices are Low: It's Summer Sale Time!☀️ - 26 June 2025
The sun is shining and the waves are calling! Summer is now in full swing, and that means up to a 90% discount on our games on Steam! ☀️ Beat the heat by staying indoors while playing awesome indie games from around the world that are currently on sale, published by yours truly!💖 ➡️☀️Check out our titles on discount during Summer Sale here☀️⬅️ My Lovely Empress is now on sale for 65% off! Grab it now: https://store.steampowered.com/app/2052990/My_Lovely_Empress/ ~ Neon Doctrine 💜
- My Lovely Empress is A Part of The Mix Showcase 2025! - 17 March 2025
Greetings, Your Majesty, We're proud to announce that My Lovely Empress has graced The Mix Showcase 2025 with an appearance! Our Yaoguai have offered their assistance to The Mix in return for this special appearance, and we hope you support My Lovely Empress with your presence in The Crimson Empire once again. We hope you find joy in this special showcase! Our Yaoguai happily awaits your bidding... ~ Neon Doctrine 💜 Buy the game, join our community, follow our socials, and don't forget to leave a review! https://store.steampowered.com/app/2052990/My_Lovely_Empress/
- Nature Awakens, Prices Fall: Steam Spring Sale is Here!🌸 - 13 March 2025
The flowers are blooming and the birds are singing. Spring is clearly upon us, and that means up to a 90% discount on our games on Steam!🌸 Celebrate the arrival of fresh air and blooming flowers by grabbing our My Lovely Series or any of our games while they're on sale! ➡ 🌸SPRING SALE ~ UP TO 90% OFF 🌸 ⬅ ~ Neon Doctrine 💜 🐦 Follow us on X 🌌 Check out our BlueSky 👾 Join our Reddit Community
- Version 1.2.2 has arrived with The Codex Update! - 3 March 2025
Greetings, and a thousand praises to you, Your Majesty! My Lovely Empress has an update for you with a brand new feature, the Codex! Read all about the various denizens of (and visitors to) the Crimson Empire that you have already met, and even review their appearances. If part of an Emperor's duty is knowing his subjects inside and out, our new Codex ought to make it easy! For the complete details, please refer to the patch notes below: Added Character Codex : Revisit all unlocked characters any time from the main menu. Added the ability to immediately close the help window from any pages. Added option to disable the Help Page from popping up after story dialogues. Thank you so much for your continued support for My Lovely Empress. We hope to see you again soon in Ashuwa, Your Majesty! ~ Neon Doctrine 💜 My Lovely Empress, 50% off: https://store.steampowered.com/app/2052990/My_Lovely_E…
- Introducing the Codex Update! - 28 February 2025
Greetings, Your Majesty. We're pleased to be graced by your presence once again. The Crimson Empire has flourished in your absence-- though certainly not as much as when you personally oversaw our every move. In celebration of our My Lovely games being a part of the Women's Day sale, our skillful developers have crafted a codex update just for you: An artifact that displays all of your royal subjects and lovely Yaoguai for your perusal! Additionally, My Lovely Wife and My Lovely Empress will be on discount for 60% and 50% respectively until March 8, 10AM PT. We hope to see you again in the Ashuwa continent! Your devoted Yaoguai remain at your command, ready to accomplish any imperial missions you may have for them. ~ Neon Doctrine 💜 My Lovely Wife, 60% off: https://store.steampowered.com/app/1251930/My_Lovely_Wife/ My Lovely Empress, 50% off: https://store.steampowered.com/app/2052990/…
- It's Lovely Weather for Half-Off or Better With You ❄️ - 20 December 2024
The holiday season is right around the corner, making it the best time to stay indoors with a warm drink (or cold, depending on where you are) and to play games all day! Why not add some of our Neon Doctrine games to your holiday wishlist? 🎄 ➡ ❄️ WINTER SALE ~ UP TO 80% OFF ❄️ ⬅ ~ Neon Doctrine 💜 Or get My Lovely Empress for 20% off: https://store.steampowered.com/app/2052990/My_Lovely_Empress/
- My Lovely Empress on Steam Awards and 20% OFF During Daily Deal! - 28 November 2024
Your Majesty! The Yaoguai have done it again, My Lovely Empress is running for a Steam Award! Spread the Glory of Crimson Empire by voting NOW! -- Get My Lovely Empress now on STEAM while it is on sale!~ (20% OFF!!)
- The Serenity Update is now available on Steam and Nintendo Switch! - 25 November 2024
Greetings, Your Majesty! The Serenity Update is now available on Steam and Nintendo Switch, with long much requested improvement AND a new relaxing “Serenity” mode based on YOUR feedback 👑 Please keep your feedback coming! Here’s the full patch notes: Patch Notes: Fixes & Changes: Fix Unlock All Gallery Slow Hit Steam Achievement Fix Kingdom Quest didn't randomize on aura & persepolis kingdom A slight adjustment on the difficulty and balancing of the game: Slight increase on gold gain per population Slight decrease on soul vitality decay Slight decrease on population loss when in low trust A new difficulty mode called "Serenity" where a bunch of values is adjusted in the game to make player more comfortable playing the game. The difficulty option will only available in the main menu. Details of the changes: Big increase on gold gain Big decrease on soul vitality decay Big decrease on p…
- My Lovely Empress Graces The MIX Showcase 2024 with her presence! - 22 November 2024
Greetings Your Highness, We proudly announce that My Lovely Empress is taking part in The MIX Showcase 2024! Our demonic minions offer boons of power to The MIX and offer oaths of fealty in return for their support. We hope you tune in to support other indie creators on their missions to bring you the best games possible. We hope you enjoy the show and look forward to inviting all The MIX members to a special sacrifi…. I mean party in the Crimson Empire to celebrate. Buy the game, join our community, follow our socials, and don't forget to leave a review!
- Dev Log #7 - Development Journey: Learning From Our Past Titles - 15 November 2024
Greetings, and a thousand praises to you, Your Majesty! It has been two and a half months since the launch of My Lovely Empress, and while we are very grateful for all the love and support you have shown for the game, that doesn’t mean these are the only messages we listen to. Indeed, here at Gamechanger we firmly believe in the power of listening to all feedback, but especially towards constructive criticism. While the reality of game development’s difficulties as well as our limited resources means we can’t grant everyone’s wishes (as much as you deserve to have them granted, Your Majesty!), evolving from game to game to suit the needs of our players is something we’ve always strived to do from the very start of Gamechanger. So today, we thought of showing you a little treat: a peek at how My Lovely Empress evolved from the constructive criticism our players left us on My Lovely Daugh…
- 🏆The Crimson Empire Celebrates success at IGDX and GamesCom Asia - 21 October 2024
Greetings Citizens of the Crimson Empire! The Court of the Blessed Emperor Hong is pleased to announce that our hard working ambassador Yao Guai at GameChanger Studio and Neon Doctrine have completed their circuit of South East Asia’s games conferences and have wondrous news to report! At Indonesia Developer Expo (IGDX) My Lovely Empress was awarded with Best Narrative and at GamesCom Asia we were honoured to receive third place in the Judges Choice for Indie Wavemakers. None of this would be possible without the incredible support of our players and our community who has energized us to keep going with the My Lovely Trilogy over the last decade. Thank you so much and here’s to many more celebrations to come! ~ Neon Doctrine 👑 Buy the game, join our community,follow our socials, and don't forget to leave a review! https://store.steampowered.com/app/2052990?utm_source=homepage&utm_campa…
- Updated My Lovely Empress to v1.0.6! - 9 October 2024
Greetings, and a thousand praises to you, Your Majesty! My Lovely Empress has been updated to v1.0.6, with both bug fixes and typo fixes to smoothen out your game-play experience. Please let us know how your experience with My Lovely Empress has been, and thank you for all of support you have shown the game. We look forward to your continued reign over the Crimson Empire! Patch Notes: My Lovely Empress v1.0.6 Fixes & Changes: • Changed texts warning the player of low population for both the Noble and Commoner factions. • Reduce low population warning threshold & reduced the chance of it being spawned. • Fixed a missing Simplified Chinese translation for "give cure". • Fixed Umamu being unable to essence feast due to her XP being capped out. • Fixed Farah’s good ending triggering the achievement for her bad ending. She’s not /that/ hard to talk to! • Fixed marriage button causing the lov…
- My Lovely Highschool Comic! - 23 September 2024
Greetings our fellow rulers! Today we present you the full story of "My Lovely Highschool" spin off comic. Romance awaits! Chapter 1 Chapter 2 Chapter 3 Prologue ~ Neon Doctrine and GameChanger Studio 👑 Buy the game, join our community,follow our socials, and don't forget to leave a review!
- Steam Trading Cards Are Here! - 19 September 2024
A thousand praises to your majesty, It's time to decorate your throne room with our new trading Cards, emotes, badges, and profile backgrounds! We hope they are to your tastes, your majesty. Point Shop Items ~ Neon Doctrine 👑 Buy the game, join our community,follow our socials, and don't forget to leave a review! https://store.steampowered.com/app/2052990?utm_source=homepage&utm_campaign=profileitems&utm_medium=steam
- My Lovely Empress' Development Journey - 11 September 2024
Greetings, and a thousand praises to you, Your Majesty, My Lovely Empress has now been released and all of our developer logs with GameChanger and Neon Doctrine have been published. These developer logs actually changed part way through being written, turning from a feature of different elements in My Lovely Empress, into a spotlight on the developers themselves and the work that they do. These developers are our pride and joy, and we thought we should compile their stories together into one big post: My Lovely Empress’ Development Journey! _____________ Over the last 8 years, GameChanger studio has been working on the My Lovely series, games that explore the darker side of traditionally positive relationships. We started with My Lovely Daughter — a game that dissected the relationship between a father and his dying daughter which was largely inspired by Germanic fairy tales and histori…
